the TV addict
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November 21, 2011 By theTVaddict 2 Comments
If only my watching live was tracked by Nielsen, I’d be a happy camerp
Right. Don’t you need a Nielsen box for anything you watch, by any method, to count at all? My understanding is that if you’re not a Nielsen family, then you’re under the mercy of those who are.
I’m still a little fuzzy on whether DVR and streaming methods count even when you’re not a Nielsen household.
But, since live viewing definitely *only* matters if you’re a Nielsen household, then if you’re not a Nielsen household viewing by DVR, Netflix, Hulu, iTunes, etc., is either better than live viewing or doesn’t make a difference anyway.