The month of May in the television world is known for two things: May Sweeps and May Upfronts.  In an effort to capitalize on the May Sweeps ratings bonanza, television networks hold their upfront presentations in New York to woo advertisers and pre-sell their available ad-space for their upcoming television season.  It is how [...]

HART OF DIXIE According to the Official CW Description: Fast-talking New Yorker and brand new doctor Zoe Hart has it all figured out – after graduating top of her class from medical school, she’ll follow in her father’s footsteps and become a cardio-thoracic surgeon.  But when her dreams fall apart, Zoe decides to accept an [...]

Snap judgments, photos and video to come, but until then, enjoy this first look at the CW’s just announced 2011-12 Primetime Schedule — with new shows as per usual highlighted in orange — after the jump.

In anticipation of the CW’s Upfront presentation this Thursday in New York City, the perennial fifth place network has let slip a slew of programming announcements. Joining NIKITA and ONE TREE HILL, both of which were just renewed for a second and [inexplicable!] ninth season respectively will be three new scripted dramas: A witch-centric VAMPIRE [...]

Good News: The CW has awarded early pickups to five of their most popular shows including AMERICA’S NEXT TOP MODEL, THE VAMPIRE DIARIES, GOSSIP GIRL, 90210 and SUPERNATURAL. Bad News: For the cast and crew of HELLCATS, ONE TREE HILL and NIKITA, all of whom will be collectively holding their breath until the CW officially [...]

Schadenfreude is a german word defined as pleasure derived from the misfortunes of others. And while we wouldn’t go as far to say that we derive pleasure from the paltry 1.15 million viewers the network that canceled LIFE UNEXPECTED managed to attract to last night’s premiere of SHEDDING FOR THE WEDDING, we couldn’t help but [...]

In their continued effort to replicate the success of AMERICA’S NEXT TOP MODEL, tonight at 9PM sees the CW Network taking the wraps off a new reality based competition series. From the brains behind the BIGGEST LOSER, SHEDDING FOR THE WEDDING is a new series that pits nine overweight couples against one another to see [...]

If the definition of insanity is repeating the same mistake over and over expecting a different result, somebody at the CW marketing department needs to get their head checked… and STAT! Or at least that was our first reaction to the perennial fifth place network’s marketing strategy for touting the return of THE VAMPIRE DIARIES [...]

Inspired by last week’s 30 ROCK in which Jack Donaghy revealed NBC’s not-so-secret “Programming Priorities Breakdown,” theTVaddict.com is proud to present our own spin, starting with today’s target… err, we mean subject: the CW. Related: • A Closer Look at the CW’s “Programming Priorities” • A Closer Look at CBS’ “Programming Priorities” • A Closer [...]

What’s the only thing more infuriating than the CW filling the soon-to-be vacant spot in their lineup as a result of their unceremonious cancelation of LIFE UNEXPECTED with a sure-to-be unwatchable reality show entitled SHEDDING FOR THE WEDDING that pits 10 overweight couples in head-to-head competition as they attempt to lose the unwanted weight for [...]